I'm a student, personally. Usually, I charge an hourly rate for designs project to project. I just landed a project for a million dollar business, though, which requires me to redo the following:
Folder
Business Cards
Envelopes
Letter Heads
4 page (front and back) color brochure
New "10 years of service" watermark/logo

I've never really had a "real" design job. I've done some non-profit websites, some political websites, and a few personal. But this is my first time designing something for a business.

I'm going charge them a flat fee for the whole lot. I'm just curious what pricing would be fair for the above items. Even if you aren't a designer, what would you be willing to pay hypothetically.

Thanks in advance.

A friend of mine does some freelance stuff and he charges $30 and hour.

I usually charge 20-30 depending on what it is, but I wanna figure out a flat price for all of this.

Then estimate how much time it will take you to do the job then multiply by your hourly rate.

Hours spent x hourly costx5 because its a big company>.>


But yeah, estimate of hours is the best way to do that.

The best advice I read on the subject went something like this:

overhead (cost of internet connection/month, phone bill, office space, etc DIVIDED by hours in work week so you end up with an overhead/hour figure)

Plus

Materials

Plus

Time (ie. $15/hour)

Plus

Markup (5-10% don't be greedy; can be dropped for a "discount")

That sounds fair and puts the projected cost between 350-450 (with no markup). Thanks for the advice.

ive been doing design for buisnesses for about 4 years now.

my biggest project was a college in canada. They paid me 3,000.

my lowest was a dentist in dallas tx, and that paid 1000.

I haven't gotten anything near worth that yet. If I was doing a website I'd be making alot more on this project.

What all did you have to come up with for those if you don't mind me asking?

It's not about price, it's about quality.

For webdesign i'd ask for £20/hour (because I actually know what i'm doing but i'm not yet good enough to call myself a designer), I'd never give a flat fee because then i'd lose motivation for excellence and i'd probably estimate too low - projects always take longer than you anticipate.

That's a good point, what I was really looking for was just a general guideline (like what chewbubba posted). I'm not confident enough in my skills yet to be charging what a pro would, or take on a project I think is out of my scope of abilities.

Personally, since I'm trying to build a good portfolio and I'm a perfectionist, I don't foresee a flat fee detracting from my dedication. The reason I'm going with a flat-fee for this is because we're only meeting 2 or 3 times max. He wants this done quick, and isn't high on his priorities. I'm making some mockups of different styles, and sending them off. If he likes any of them then we're done. If he wants it tweaked a bit, I'll tweak it and send it off then we're done.

It's all a learning experience though. If it turns out I feel shorted doing the flat fee this time, I'll know to avoid it in the future.