Upon listening to the
podcast interview with Tim Wu (recommended by Eversor ITT), I've checked out Wu's 2016 book,
The Attention Merchants: The Epic Scramble to Get Inside Our Heads.
You know those ad men, ever maligned by Jon`C? Turns out, not only was the first wildly successful (ad-supported) penny paper (the
New York Herald) an outright tabloid, which printed falsified stories about new telescope discoveries of winged bat-men flying on the surface of the moon with giant dongs, as well theatrical filth about gore and sex, but the New Yorker who founded it was also a "severely cross-eyed, shameless braggart, who promoted himself as a paragon of gentility while also feeding the public's appetite for the lurid and debauched [...] a flagrant charlatan--but always a charlatan who accomplished his ends".
Oh, and he had this characterization of the editors of
The Sun (the newspaper founded by Benjamin Day, the inventor of the advertiser-supported newspaper revenue model), in response
The Sun's support for the abolition of slavery:
It feels strangely comforting (but saddening) to think that the for-profit news media that created President Trump, was in the very beginning spewing garbage that absolutely looks like something taken straight out of /pol.
Before I had read this passage in Wu's book, I had mostly thought that Americans had been more or less turned against one another from external forces, by a changing media and technology landscape. Uneducated (but mostly functioning, if sub-genius) people connected to a web (bringing their ideology and hearsay along for the ride, of course) which would so easily stoke existing frustrated expectations of social outcomes (which had already been made into a caricature of perfection by television), in a medium heavily biased for profit by the ad-tech men, and therefore favoring instant gratification and confrontation.
Instead, I am forced now to accept that there has evidently always been some deeply embedded current in American society (slave traders? plantation owners? cut-throat business generally?), that somehow pumps out people who are intrinsically predisposed to come out flamingly as racist ****heads spouting off conspiracy theories.
TL;DR; man, I knew from history class that racists were out there, but not that there were so many of them