I never suggested your personal experience and motivations align with my theory, but your explanations and observations certainly do. Don't mistake your failure to understand (and my indifference about teaching you) with being right.
The retailers that are all succeeding now don't have any secret sauce, they're all just finding market fit and making intelligent tradeoffs along the cartesian product of "has money" and "has time". Amazon is targeting people with no time. Walmart is targeting people with no money. Ikea is targeting people with lots of time and no money. Luxury retailers target people with lots of time and money; people willing to spend the time with a sales rep to pick out what they want, and drop the cash to justify the selection. Meanwhile, the middle lanes are where retail has been hollowed out. Who tee eff was Toys-R-Us targeting? People with enough time to take their kids toy shopping instead of ordering online, but not enough time to make a special trip to an independent toy store. People with enough money to buy Lego, but not enough to shop at Marbles. Does this sound like a growing segment to you? Does this remind you of anybody else? Sears, maybe? How are they doing lately?
These aren't deep ****ing insights here. Knock off the Silicon Valley tech wankery and it's obvious that all of this isn't about ****ing e-commerce outcompeting other companies, it's just toddler mode marketing ****. Jeff Bezos bought Whole Foods and raised prices. Why? Because the people who shop there have money. Video game publishers are sweating their balls off trying to stuff every game with microtransactions and loot boxes. Why? Because of the astonishing, absolutely ****ing astonishing amount of money you can make selling rich people their own free time.
The market is becoming atrociously bifurcated between the rich and poor, the overworked and the slothful. If a ****ing swedish particle board maker can figure this out so can you.